COMPANY

RECOBELL
NO.1 BIGDATA MARKETING FIRM

ABOUT US

Recobell is the number one ad-tech company providing the most optimal value to all of our clients.

Since the incorporation of the company in 2013, Recobell has been headed by a professional team of Ph.D. talents and successfully made its way on top of the personalized recommendation and marketing business as a Big Data marketing company. Recobell has analyzed 12 trillion keywords out of 55 trillion in the e-commerce market of South Korea and provided high-quality value across the digital ad field by serving as an advertisement agency utilizing Keyword7 (AI-automated search ad solution) and providing ad server optimization for the achievement of high-efficient advertisement.

Business Overview

Recobell Inc. is a Big Data marketing company with a steady system and ample experience in data integration/management, personalized recommendation, digital marketing, and UI/UX consulting in all of South Korea.

The strategy of fully grasping clients’ preferences and interests in the midst of fast-changing trends and setting and selling items corresponding to these clients’ inclinations is a short cut to boost sales. Item recommendation based on Big Data is the best Fast Track to pursuing trends.
Data Integration/Management
  • Many cases of on/off-line (omni-channel) data integration and analysis within the same business
  • Ample experience in integrating and managing bilingual data within DB of multiple systems
Personalized Recommendation
  • Design and recommend enhanced recommendation logic and algorithm catered to each respective business industry
  • Demonstrate rise in sales through AB tests previously implemented countless times (outstanding number of cases in the whole country)
Digital Marketing
  • Optimize management of solution-based search ads and display ads
  • Innumerable success cases with performance-driven advertisers such ascommerce, finance, education, hospitals etc.
UI/UX Consulting
  • Design and implement optimized UX for personalized recommendation and CRM
  • Increase in traffic and rate of re-visits due to enhanced customer experience
CUSTOMER JOURNEY Step-by-step marketing solution ultimately leads to increase in client’s sales

HISTORY

  • 2017
    Sign contract for setting up personalized recommendation and marketing delivery system
    Starbucks Korea
    Selected as marketing agency
    Kyobo Life Insurance、Ticket Monster、Amore Pacific、Pizza Hut、Amazon AWS、K Bank、Hanwha Life Insurance, Simmons
    Oct Acquired by Futurestream Networks Inc.
  • 2016
    Sign contract for setting up personalized recommendation and marketing delivery system
    IKEA Korea, Samsung Welstory, Maeil Dairies, Shinsegae International, Mario Outlet, Hanssem Mall, Samsung Electronics Provide personalized news recommendation service for 124 domestic news companies (The Korea Economic Daily, ZDNet, etc.)
    Launch the Marketing Solution division
    Selected as online keyword marketing agency for BC Card, Kyobo Book Centre
    Incorporate Yello Exchange Inc., the main data center for Yello Mobile Inc.
    Develop newsfeed advertisement product and advertisement server for BAND Partner with mobile app ad platform Cauly for retargeting service business and product development
    Launch Keyword7, a data-based search ad AI solution
  • 2015
    Jan Acquire Looket Inc., a venture company specializing in mobile app solution and app push automated delivery technology
    Sign contract for setting up personalized recommendation and marketing delivery system
    Mar Lotte.com
    Apr Tour Baksa
    Sep Lotte Duty Free Online
  • 2014
    Sign contract for setting up personalized recommendation and marketing delivery system
    Jan Ticket Monster
    Mar Shinsegae /E-mart SSG.COM
    Aug Kyobo Book Centre
    Oct COOCHA/Coupon Moa
    Dec GS SHOP
    Oct Acquired by Yello Digital Marketing Inc.
  • 2013
    Feb Company incorporation
    Sign contract for setting up personalized recommendation and marketing delivery system
    Mar We Make Price
    May Amore Pacific
    Aug WIZWID

MANAGEMENT

Dave Park, CEO
Dave Park, Ph.D., CEO
  • Seoul Science High School
  • B.S. in Applied Mathematics, KAIST (Minor in Management Engineering)
  • Ph.D in Management Engineering, KAIST
  • Researcher, Stern School of Business, New York University
  • Faculty - Visiting Scholar, Stern School of Business, New York University
  • Visiting Scholar, City University of Hong Kong
  • Steering Committee, Korean CRM Association
Mike Hwang, VP
Mike Hwang, Ph.D., VP
  • B.Sc. in Computer Science, Rochester Institute of Technology
  • M.Sc. in Computer Science, Cornell University
  • Ph.D. in Management Engineering, KAIST
  • Lecturing Professor, Department of Management, Dongguk University
  • Researcher, NASA Robotics Alliance Cadets Project
  • Project Manager, Microsoft MSN Department
  • Software Developer, FUJI Film e-Systems

ORGANIZATION

Business support office
Recommendation Division
  • Recommendation Development Center
  • Strategy / Data Science Center
  • Operation Center
  • Recommendation Development Center
  • Strategy / Data Science Center
  • Operation Center
Marketing Solution Division
  • Solution Operation Center 1
  • Solution Operation Center 2
  • Solution Operation Center 1
  • Solution Operation Center 2
Digital Marketing Technical Division
  • Planning Center
  • Development Center
  • Planning Center
  • Development Center
R&D center

CLIENTS

Multiple clients in various categories such as open markets, online malls, shopping malls, beauty, furniture, finance, and lifestyle

LOCATION

(주)레코벨
Street address
145, Dosan-daero, Gangnam-gu, Seoul, Republic of Korea (Sinsa-dong)
Land lot address
539-11, Sinsa-dong, Gangnam-gu, Seoul, Republic of Korea (Inwoo Building 7th Fl)
Directions
Take exit 8 of Sinsa Station (subway line 3), walk straight for around 400m and enter Inwoo Building on your left (7th floor)